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Cool Cargoes October 2015

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COOL CARGOES 14 THE JOURNAL OF COMMERCE OCTOBER 2015 IN THE HYPER-COMPETITIVE WORLD of refrigerated transportation, ocean carriers are always on the lookout for new solutions to control the atmosphere inside their con- tainers while satisfying their drive for energy efficiency and improved environmental sustainability. It almost goes without saying that the shipping lines' primary goal is preserving the quality of an array of perishables for extended shipping distance, but almost all of the innovations in recent years provide benefits that translate into fuel savings and a proportionate reduction in emissions related to onboard power generation. For those reasons, when Hamburg Sud recently added 400 reefer containers to its fleet, it specified that they come equipped with Carrier Transicold's XtendFRESH atmosphere control system. The new systems were introduced into service to support avocado exporters ship- ping from the west coast of South America to Asia, North America and Europe. "Avocados are a significant market and initially will be the main target of utilization," said Martin Schoeler, senior manager of logistics-technology for Hamburg Sud, who added that banana exports beyond 30 days also would benefit. The new XtendFRESH slows the ripening of perishable cargo by actively managing oxygen and carbon dioxide levels within reefer containers, and removing ethylene, a gas released by fruits and vegetables that can cause other produce to become spot- ted, soft or mealy, according to a Carrier Transicold spokesman. Prior to its purchase of the technology, Hamburg Sud commissioned independent portation of perishable goods," CEO Yntze Buitenwerf said in announcing the f leet expansion last year. "This first order is representative of a larger newbuilding program involving ves - sels of similar type and capacity. These specialized reefer containers vessels will be employed in current and newly developed trade and will form an inte- grated part of the FDD (Fast, Direct & Dedicated) concept developed by Seatrade in recent years." Bu itenwer f contend s t hat lon- ger transit times and indirect costs ultimately compromise the services containerized carriers offer to reefer shippers. Therefore, "Seatrade is con - tinuing to improve and customize FDD transportation and logistics solutions in niche trades that offer shorter delivery times, provide flexibility in seasonal volume fluctuations and service ports with dedicated infrastructure," he said. Moreover, "Seatrade is also seeking opportunities to increase its fleet with further acquisitions of newbuildings and/or modern secondhand tonnage, combined with possible strategic alli- ances with third-party owners in the same segment." Maersk is aware of the efforts by its competitors to capture more market share. "Obviously, when you look back at the market four or five years ago, we are transporting more and more reefer cargo," Peterson said. "But we also see our competitors (both specialized reefer carriers and other containerized carri- ers) are adding capacity and becoming more efficient, so we're already looking at additional ways to keep growing our market position." One way Maersk is doing this, he said, is by getting more production out of single reefer boxes. "Generally speak- ing, all the ships being bought by Maersk Line are capable of carrying cool con- tainers, but the real advantage — and the promise of sustainable growth — is in how efficiently you use your asset," Petersen said. "Right now, we are man- aging our growth based on the belief that we don't need more reefer slots. "what we need is to get more production out of each reefer box." CC Contact Lara L. Sowinski at BUILDING A BETTER BOX Carrier Transicold, which last year celebrated production of its 1 millionth container refrig- eration system, reports that total global sales of its PrimeLINE unit, introduced in 2007, has topped 250,000 units. Compared to prior models, the PrimeLINE unit is significantly more efficient, which reduces shipboard electricity demand and emissions related to power gen- eration. This results in a 28 percent reduction of carbon dioxide equivalent emissions.

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